Video marketing can be a daunting prospect. There are so many elements to tackle – strategy, technology, content, budget, distribution. But with 50% of internet users watching business-related videos on YouTube at least once per week, video marketing should be creeping up everyone’s “to do list” for the New Year.
Here ... Read More
Adam Schrager
21
Nov2014
14
Nov2014
It’s that time of year, everyone! Fall has officially arrived, and we’re counting down the days until Thanksgiving. If you haven’t already started thinking about how your team will tackle your holiday marketing, now’s the time! We’re seeing some great tips and ideas for ... Read More
11
Nov2014
We want to extend a huge thank you to Oracle for hosting another great Modern Marketing Tour event in DC last week! The DR team and the DR Diva had such a great time seeing so many familiar faces and meeting ... Read More
17
Oct2014
Often there is a perception that marketing automation systems give your marketing efforts a robotic or mechanical vibe. (Think Robodial!) But a great article on the B2C blog details why MA systems help you achieve the exact opposite, by adding a human element to your customer interactions without ... Read More
10
Oct2014
Most of the DRs work remotely, and although it can sometimes be tough to communicate in business hours (our team meetings span 15 time zones!) it always reminds us of how technology has brought us closer together.
Given our global outlook, it occurred to us that it would be interesting to ... Read More
03
Oct2014
The world is changing and we, as marketers, know this best. Some critics have touted that email is dead or dying, but the numbers are telling us otherwise. The fact is, email is still in its prime and doesn’t look like it’s going anywhere. What is changing, however, is where ... Read More