Marketing automation has revolutionized the way businesses market to their customers. By automating repetitive tasks and workflows, marketing automation helps businesses save time and money, improve the customer experience, and boost marketing results.
Now, artificial intelligence (AI) and machine learning … Read More
Re-engagement campaigns are a hot topic at Definitive Results. That’s because re-engagement campaigns help you rekindle interest and interaction of inactive or disengaged customers—customers that you don’t want your business to miss out on.
Like most businesses, you probably clean your lists routinely, removing inactive contacts to improve deliverability and engagement. But what if you could re-engage this audience before they’re out the door?
A re-engagement campaign is a great way to … Read More
It’s important for all of us to prioritize our mental health. If you’re a marketing automation consultant, you know that even though the industry’s exciting and rewarding, it can also be stressful and … Read More