Blog

Inheriting a Marketing Automation Platform (MAP)
Have you inherited a MAP?   It is a challenge in-itself to birth a MAP at an organization – by that, we mean be the first to implement MA at a company. However, it is another challenge … Read More

Summertime and the livin’ is easy… so use the time to get some big wins while others are out on vacation!  Below are some ideas to take advantage of the nice weather, quieter office but still show the bosses … Read More

Carly Schrager, CEO of Definitive Results, explains how your team can work in the cloud…
While the concept is far from new, the virtual workplace IS growing increasingly more widespread. I started working from home in early 2007 – even if it was only … Read More

DC’s Oracle Eloqua User Group (EUG) May 2019 Update

On May 2nd we had a wonderful gathering of the DC Eloqua user Group! Alex Moore and Margaret Minium, from Bloomberg, presented their perspective on … Read More

The best of the MarTech space came together in San Jose, April 3-5.  Scott Brinker, VP Platform Ecosystem at HubSpot and editor at chiefmartec.com, rolled out the 2019 landscape.

For the first time, the level of year over year growth was quite minimal – 3% growth and 4.7% churn.  So … Read More

It is spring conference season! Whether you went to the Adobe Summit, Oracle Modern CX or another marketing conference this season, it is busy times! We wanted to share some key takeaways unique to each conference, and the commonalities we found, … Read More

 

Definitive Result specializes in the selection, strategy, optimization, and execution of MarTech platforms including but not limited to Eloqua, Marketo, Hubspot, Salesforce Marketing Cloud and Pardot. We provide best practice recommendations and roadmaps to maximize your marketing … Read More

 

If you haven’t learned the art of “sparking joy” in your life through the organization of your clothes and other household items, you must not have been on social media or Netflix recently. It’s all the rage! Marie Kondo gives viewers a process to basically clean and purge their … Read More

Oracle EUG February 2019 Recap
Kick Off: Awesome.
The Eloqua User Group meeting kicked off 2019 with a bang! In case you missed the action, updates, and innovative direction from the Oracle experts, see our key takeaways below. Interested in more? Visit LinkedIn to stay informed on the details of … Read More

Marketo continued their annual tradition of embracing certified Marketo partners at their revenue kickoff event (RKOM). This year brought us to San Francisco, CA for a few days of marketing automation innovation, insights of the Adobe vision within the Marketo platform, and even more extensive collaboration with the Marketo sales … Read More

The September Oracle EUG proved to be very informative.  Attendees learned about PathFactory and interacted with Oracle’s dynamic duo, Wren & Thamina.

Jonathan Parrott joined us from PathFactory and shared some great insight regarding … Read More

Come speak with an expert! Challenge us with your current MarTech struggles and earn a free system audit with a hole in one!  Our CEO and Founder, Carly Schrager, will be at our booth to talk through any challenges you are facing. Catch up on what’s happening with MarTech, and … Read More