Tag: Marketo

On Friday February 5th, Marketo unleashed their Winter (Q1) 2016 Release. Did you catch all of the updates? Some of these are pretty impactful, we will cover a few of them in a Three Part Blog Series.

Microsoft Edge Browser
Microsoft Outlook 2016
Microsoft Dynamics Enhancements
Program API
Lead Database Dashboard
Email Program Head Start
Facebook Lead … Read More

How does the DR team stay on top of the latest trends? Learning from and networking with our peers! We’ve compiled a list of marketing events from coast to coast (and Vegas a few times) that will surely provide excellent opportunities to join with the best of modern marketers across … Read More

Video marketing can be a daunting prospect. There are so many elements to tackle – strategy, technology, content, budget, distribution. But with 50% of internet users watching business-related videos on YouTube at least once per week, video marketing should be creeping up everyone’s “to do list” for the New Year.

Here … Read More

Gartner has published this year’s 2014 Magic Quadrant for CRM Lead Management.  A few interesting points in the report include:

Definitive Results is proud to support the 2 Leaders in the quadrant, Marketo and Oracle Eloqua.
Teradata’s Aprimo did not meet the criteria to be included in this year’s quadrant.
When asked to … Read More

If there is one consistent about marketing audiences, it’s that they are ever-changing.  However, it is not every year that a new generation enters the scene.  It is exciting to see how a new group of adults has grown and evolved considering the environment that surrounded their formative years.  Generation … Read More

Check out this fun infographic from Marketo, and learn how advances in radio, television, the internet, social media, and the arrival of marketing automation technology, have paved the way for modern marketing as we know it today.Evolution of Modern Marketing Automation was created by the Marketo Marketing Automation … Read More