Have you ever received an email from a company like PayPal asking you to click through to a URL. The email looks like it’s from PayPal, sounds like it’s from PayPal, and even has a PayPal-esque sender—but BAM! you’ve been … Read More

We have identified that there are five key requirements you need to know about the California Consumer Privacy Act. Be sure to seek legal counsel and be aware that requirement violations include penalty thresholds that may expose large California-based businesses to substantial risk.
Both organizations with … Read More

What’s an Internet Cookie?
Internet cookies are used by web sites to remember visitors and support a more personalized web site experience (among other things). When using marketing automation platforms (MAPs) like Eloqua or Marketo, for example, tracking scripts are added to your web site to enable the MAP to track … Read More