If there is one consistent about marketing audiences, it’s that they are ever-changing. However, it is not every year that a new generation enters the scene. It is exciting to see how a new group of adults has grown and evolved considering the environment that surrounded their formative years. Generation … Read More
Here’s a cool and interesting infographic about the level of trust that consumers have for different industries, when it comes to sharing their personal data.
A couple of relevant outcomes for marketers:
72% of respondents felt that email communications and online promotions do not speak to their needs.
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