Our latest post discussed how marketers must change their strategies to survive in the “Age of the Customer”. A large number of these customers will be members of “Generation Z”. Who are Gen Z exactly? Many of us are raising them now! These are … Read More

GoldieBlox is inspirational in many ways. As the mom of two girls, the product struck a chord with me.  But there’s more than the product showing my girls that engineering isn’t just for boys – the company has a great story…and … Read More

Last week, our team had a chance to attend the Digital Summit DC and learn about the latest trends in digital marketing! The conference featured a variety of sessions highlighting best practices, emerging technologies, and innovative solutions to issues frequently faced by modern marketers across … Read More

Writing fresh and inventive marketing content can be troublesome and sometimes downright grueling. As marketers, we are always looking for unique ways to get our messages across, whether for our latest campaigns or our company blogs. We launched the DR blog almost two years ago, and we still find it … Read More

Sure, “social” has been a hype word for some time now. We’ve seen the icons, tags, and ads. What shocks me is that after all this time, social marketing is still not being done properly. It astounds me that most companies are doing social just because everyone else is.

Let me … Read More

Friday has finally arrived!  Welcome to this week’s Link Love, where we’ll share great links from around the web about social media marketing.  Enjoy!

From CMS Wire, for marketers the ‘most popular’ social media doesn’t = ‘most satisfying’.  (Great article, definitely worth the read!)
From MarketingProfs, 6 newbie tips … Read More