Sales doesn’t like the leads you are sending over, or sales doesn’t even bother to look at them. Sound familiar? The June Eloqua User Group meeting, hosted by immixGroup, was filled with great tips for aligning sales and marketing. This included a presentation from immixGroup on the rebirth of its … Read More

I know it can be hard to stay on top of the latest and greatest in Eloqua releases – luckily, DR stays on top of it so you don’t have to!   A few high-points and some critical items I wanted to share with you:

Critical Item:… Read More

Counting down the days until Marketo Summit and Modern Marketing Experience? We are too! In preparation for the Marketing Automation Events of the year, here’s five tips to help you survive and thrive amidst all the marking fun. Tips range from the packing list basics, to advice on … Read More

Remember career day at school? It was one of the best days of the year when firefighters, policemen, and athletes join forces to teach the next generation about their professions. Today, those professions are still some of the favorites at career day. However, over the past decade, schools have been … Read More

If there’s one thing all Eloqua users can agree on, it’s the need to make the most out of every piece of content. At this week’s Eloqua User Group, Marketing Director of SnapApp, Vanessa Porter, provided a few key insights for creating interactive … Read More

The DC Eloqua User Group ventured to Crystal City for our January session. It was a great session, hearing from two strong Eloqua customers. Bloomberg BNA educated the group about their methodical, well-evaluated journey with lead nurturing. From creating the campaigns in 2015 through the A/B testing of performance they … Read More