The holidays are upon us, and this is a perfect time to pick up some marketing ideas and tricks for next year.

First in our lineup of holiday reads – a handy list of social media marketing tips from Eloqua.  We like the idea of posting more photos to … Read More

Start by first understanding both the customer persona and lifecyle. Think outside the box of email opens and time frames and put your self in the decision process of the customer. Focus on number of page views or number of forms completed to simplify the communication process. … Read More

Here is an interesting article to kick off your day.

A study published by Lenskold Group / Pedowitz Group in 2012 indicated that companies using marketing automation report increases in leads, sales and revenue metrics.

Over 60% reported better quality leads generated and passed to sales, and almost half … Read More

Learn 5 key ways you should be using your marketing automation system. Are you utilizing these tips currently? How can we help you to better utilize your system?

Marketing automation can lead to more pipeline, more productive sales rep and higher revenue. View more about the magic behind marketing automation systems.