The holidays are upon us, and this is a perfect time to pick up some marketing ideas and tricks for next year.

First in our lineup of holiday reads – a handy list of social media marketing tips from Eloqua.  We like the idea of posting more photos to … Read More

Check out this interesting post on the Eloqua blog, about the intricacies of infographics.  Sixteen experts give their opinions on what makes an infographic work.  We like this response:

“A good infographic compellingly communicates the maximum amount of data in the least amount of space. Too … Read More

Charts and graphics deliver powerful messages. Check out these charts produced by Eloqua for Modern Marketers.

You know analytics are important, but do you know what they mean? Here’s a guide to help you understand the analytics basics including often used terms such a reach, conversion rate and velocity.

If you are in the Life Sciences, Non-Profit or Manufacturing industry, you are having the greatest luck with converting cookies into contacts. The good news for all industries is that unique visitors (cookies) are generally high. View the chart for more information…. Read More

Email still tops the list for effective communication tool. How can you best engage and keep in touch with recipients? The Eloqua blog offers three tips to improve email communication.