Category: Marketing Automation

Do you know what technology you have in your tech stack? Likely, you have more than you think you do!

Hear from our Founder and CEO, Carly Schrager, on why a MarTech stack evaluation should be … Read More

Have you nailed down your attribution reporting model?

Hear from our Founder and CEO, Carly Schrager, on the importance of attribution reporting and how you can get started today!

Download … Read More

Marketing Automation Platforms (MAPs) may be a marketing tool in your MarTech toolkit, but they can be so much more!
Hear from our Founder and CEO, Carly Schrager, on how you can leverage your MAP to meet your flexing priorities in 2020:… Read More

Have you ever debated the very BEST way to do something with someone? Like loading the dishwasher, for example. I prefer the silverware to face down so I can grab them by the handle when I unload them, and they stay clean. My father, on the other hand, loads the … Read More

You may know that Search Engine Optimization (SEO) is the practice of increasing the traffic to your website by the result of organic search engine results. You also know that there are jobs fully dedicated to this … Read More

Data cleansing is a pain point for many organizations. While it might seem like a daunting initiative to take on, standardizing your data can be crucial for your company.  Having clean data will optimize processes like segmentation, lead scoring and reporting – ensuring that your marketing efforts are working like … Read More