Everyone talks about “the Millennials”, those currently aged 18-34, so what’s the deal? What do we, as marketers, need to know?  At Inbox Summit on 9/9, a panel of marketers shared their learnings on what works with this up and coming generation.  A few of the key rules are … Read More

As mentioned in a few previous posts, we attended Inbox Summit in DC. Below are a few of the general takeaways from the conference that will help you in your day-to-day campaigns:

In the last 12 months, Mobile Users have increased to be consistently above 50% of the readers of … Read More

The DC crowd never disappoints when it comes to Oracle Marketing Cloud (OMC) gatherings and last night was no exception. The City Club in DC was a great setting for OMC customers, prospects and Oracle reps to come together. A panel that included Definitive Results’ CEO Carly Schrager, Corporate Exec … Read More

We attended the inaugural Inbox Summit East last week in DC.  Definitive Results’ own, Carly Schrager, shared her insights on Breaking Down the Silos: Integrating Email with Social, CRM and Other Platforms.  The barriers that create these silos include…wait for it…people, processes and systems.  A few of the strategies … Read More

Another educational and inspiring session with our DC EUG was had last Thursday.  DLT’s beautiful Herndon, VA office was a spacious, beautiful setting for presentations from Demandbase and a few of our local Eloqua users.

Matthew Miller, from Demandbase, joined our session to share the new Demandbase plugin to … Read More

Join us for the June DC Area Eloqua User Group (EUG) meeting on Thursday, June 9th. This month we will start off with a presentation from Matthew Miller of Demandbase. Matt has expertise in Account-based Marketing and we are the beneficiaries! He is going … Read More