Congrats—you’re ready to take the next step in your marketing maturity by investing in a marketing automation platform. But which MAP should you choose? It’s a question our team hears quite often, and it’s a loaded one: the answer ultimately depends on you.
Whether you are ready to implement ... Read More
Carly Schrager
06
Jan2023
24
Feb2022
Getting ready to start your path of attribution reporting? No matter your experience with attribution reporting, there are a few common roadblocks that you could face along the way. By making a plan to avoid them, you can make your path more efficient—and less stressful!
1. Agreement on definitions and logic
One ... Read More
27
Jan2022
Have you inherited a marketing automation platform? It’s a challenge in itself to birth a MAP at an organization—by that, we mean being the first to implement a MAP at a company—however, it’s a whole other challenge to inherit a MAP from the previous owner at your company. Helping clients ... Read More
14
Jan2022
We all have our New Year resolutions. If you go to a gym at the beginning of January, you’ll see how many people have vowed to exercise! As with diet and exercise, your marketing automation New Year resolutions shouldn’t just be a January fad.
Now that we’re settling into the new ... Read More
04
Jan2022
If you didn’t use your holiday time to plan for the next 12 months, it’s not too late to create your marketing automation strategy resolutions for 2023!
Planning your marketing automation strategy can seem overwhelming at first glance, but if you dedicate the time to enhance your usage of your marketing ... Read More
29
Jul2020
Has your company decided it’s time for people to go back to the office? What does that look like? Desks further apart? Briefer in-person meetings? Alternating work schedules with a co-worker to limit capacity in the office? Depending on your state, even gyms are beginning to open!
With so many companies ... Read More