CASL’s Expensive Smack Down


CASL’s Expensive Smack Down

The Canadian Radio-television and Telecommunications Commission (CRTC) penalized Compu-Finder $1.1 million on March 5, 2015 under Canada’s Anti-Spam Legislation (CASL). The CASL investigated at least four separate complaints during July 2, 2014 (remember the law went into effect on July 1, 2014) to September 16, 2014 which states Compu-Finder allegedly sent emails without recipients consent and sent emails where the unsubscribe did not function properly.

Since CASL went into effect on July 1, 2014 the CRTC has received more than 245,000 complaints through the Spam Reporting Centre. Compu-Finder accounted for 26% of all complaints submitted. The CRTC has announced that there are a number of other investigations underway.

What happens next?
Compu-Finder has 30 days to submit written representation to the CRTC or pay the penalty. And you are going to run (not walk) and review your Canadian Anti-Spam procedures. The DR team happily guided our clients to successful CASL management in time for the legal changes last summer. Contact us if you need assistance reviewing or developing your process before the CRTC sends you a smack down!

Canadian Radio-television and Telecommunications Commission

Canada’s Spam Reporting Centre

Canada’s Anti-Spam Legislation

Oracle Eloqua’s Grande Guide to E-mail Deliverability and Privacy

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