Happy (almost) 4th of July! We’re kicking off the long weekend with great links from around the web about content marketing. Enjoy!
- From MarketingProfs, a cool infographic about why your awesome content may not be going viral
- From B2C, some content marketing lessons you don’t want to learn the hard way
- From the Content Marketing Institute, brand storytelling lessons from a screenwriter
- From Eloqua, content marketing lessons from the New York Times Innovation Report
- Again from B2C, the content marketing metrics to measure for success
Have a great weekend!